Brand Voice Finder · $49
Brand voice generator: find your sound
A brand voice generator turns writing preferences into repeatable rules for how a company sounds. This tool helps startup founders compare their own sentences, select reference excerpts and build a measured taste profile. See your Voice Clarity Score free, then access a brand voice template, writing styles and source-based rewrites. The portable prompt is free.
How it works
Show us what you like.
Share brands you admire and pick between rewrites of your own sentences. You don't need to know why you like something; your choices tell us.
Get your voice score free.
See your taste profile and how far your current copy is from it.
Get the full voice kit for $49.
Voice attributes, five tuned writing styles, rewrites of your homepage, a lexicon, an AI-sound audit, and your portable voice prompt.
What's inside
A taste profile measured from your choices.
Five writing styles tuned to your brand, from punchy to narrative. Your own homepage rewritten in your new voice. A list of words to use and words to drop. Every line of your current copy that sounds machine-written, rewritten. A copy-and-paste prompt that keeps every AI tool on voice.
Use it with your AI tools
Train your AI tools on your voice.
Paste your portable voice prompt, the five writing flavors and your lexicon into Claude, ChatGPT, Gemini or Perplexity before you ask for a draft. The assistant then writes in your voice on every request, so volume stops flattening how you sound.
Paste these
- 01Portable voice prompt
- 02Three voice attributes
- 03Five writing flavors
- 04Lexicon of words to use and words to never use
Your assistant has no connection to Torque GTM. Paste this text each time you start a new chat, and check anything it states as fact.
Start with this prompt
Use the voice context above as my company's standing voice. Write in the flavor that fits the channel, stay inside the lexicon, and flag any line that would not pass your own voice check.
Works in Claude, ChatGPT, Gemini, Perplexity and any assistant that takes a pasted instruction.
How it works
From your inputs to your report.
01
Prepare your inputs
Share your writing and select liked and disliked reference excerpts.
02
Complete the assessment
Choose between twelve sentence pairs and answer short voice questions.
03
Review your saved result
Review your free score and taste sliders, then access the saved voice kit.
Published scoring rubric
What your Voice Clarity Score measures
Five equally weighted dimensions measure your current writing. Your nine-dimensional taste profile combines your reference brands, reason picks and choices about your own copy. Visual preferences do not affect the score.
01Consistency
Whether your website and writing samples sound like the same company.
02Distinctiveness
Whether another company could publish the same copy.
03Human sound
Machine-writing tells, hedging and repetitive rhythm.
04Readability
Whether a buyer can read it aloud without stumbling.
05Taste match
Measured distance between today's writing and your chosen voice.
Choose the right approach
A defined output, or open-ended help?
Brand Voice Finder works from your supplied material and the criteria above. You still review the result, verify claims and decide what to publish.
| Approach | What you work with | When it fits |
|---|---|---|
| Brand Voice Finder | A guided input flow, published checks and a defined saved output. Full access is $49 once. | You have source material and want to implement the result yourself. |
| Hiring a consultant | A scope you agree with a person, with room for dialogue and implementation support. | You need discussion, custom research or hands-on work; confirm the actual scope and fee. |
| A blank template | An outline you fill, check and adapt yourself. | You already know the decisions, evidence and wording you need. |
| A general chatbot | An open conversation where you supply instructions, context and review criteria. | You want to explore ideas and can independently check the resulting draft. |
Free vs paid
Start free. Go deep when it counts.
Free review
$0
- ✓Voice Clarity Score, calibration band and five dimension scores
- ✓Nine taste-profile sliders and voice summary
- ✓Two highest-severity flagged lines, with rewrites hidden
- ✓Portable voice prompt with Copy prompt
- ✓Counts for the locked voice kit
Full report
$49one-time
- +Everything in the free review
- +Three voice attributes
- +Five tuned writing flavors
- +Before-and-after homepage and writing rewrites
- +Optional founder voice analysis
- +Lexicon and AI-sound audit
- +Branded PDF
FAQ
Questions, answered
What do I need to start?
To start, supply your company website, your own writing, three to five brands you like and one or two you dislike. Founder speech is optional.
Do I need to know why I like a brand?
No. Pick excerpts and versions of your own sentences. Your choices help measure the voice you prefer.
What does the $49 purchase reveal?
The $49 purchase reveals the saved voice kit: attributes, five flavors, rewrites, lexicon, AI-sound audit and PDF. Payment does not regenerate your report.
Does this repeat Messaging Framework?
No. Voice defines how you sound. Positioning, pillars, and claims remain separate definitions. An owned Messaging report can contribute its word lists.
Can I record a voice note?
Yes. Record two to three minutes explaining why you started the company, or paste a speech transcript. The optional note adds founder voice analysis.
What happens to visual preferences?
Color, layout and photography picks are saved separately. They never change your voice profile or score.
Find my voice
Start with the free review, get the full Brand Voice Finder report for $49, a one-time payment, no subscription.